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A Penguin’s Tale: Responding to the latest update

A Penguin’s Tale: Responding to the latest update What should SEOs do to make the best of the new Penguin update? Perhaps not much. Columnist Dave Davies notes that while Penguin 4.0 was indeed significant, things ultimately haven’t changed that much. Please visit Marketing Land for the full article. Original Source Author: Dave Davies Powered by WPeMatico

SEO is as dirty as ever

SEO is as dirty as ever Search engine optimization has built credibility over the years, but spammers and black-hat practitioners still give it a bad name. Columnist Patrick Stox shares his SEO horror stories. Please visit Marketing Land for the full article. Original Source Author: Patrick Stox Powered by WPeMatico

SMX Advanced recap: Advanced Google App Deep Linking

SMX Advanced recap: Advanced Google App Deep Linking How do you get your app content into Google Search results, and what are the benefits of doing so? Contributor Eric Enge summarizes an SMX Advanced panel on deep linking and app indexing. Please visit Marketing Land for the full article. Original Source Author: Eric Enge Powered by WPeMatico

The true value of technical SEOs

While many view technical SEO as a simple matter of implementing best practices on a website, columnist Patrick Stox argues that the best practitioners are doing cutting-edge work that will shape the industry’s future. Please visit Marketing Land for the full article. Powered by WPeMatico